Location Not Found: 5 Ways to Enhance the Effectiveness of Your Local SEO

Don’t bother promoting the physical location of your business until you’ve primed your online presence with these five simple steps.With all of the buzz about website optimization and mobile integration in today’s digital world, it’s easy to forget about the online needs of your brick-and-mortar business. Google recently reported that searches with a “nearby” location qualifier […]

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BFF’s – Does Social Media Activity Contribute to Your SEO Ranking?

There is a big debate among online marketers on whether social media impacts a website’s ranking on Google. Various reports are usually cited to prove or disapprove the impact of social media on SEO.For example, SearchMetric’s 2013 Social Ranking Factors report suggests that social signals play an important role in SEO ranking. On the other hand, Moz’s 2013 Search Engine […]

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