With another weekend coming, it’s time to take a look back at the week that was. We began our week looking at adaptive content and what it means for your Ottawa business, and rounded it out by looking at interesting articles from throughout the web about SEO, increasing social media impact, along with at work productivity. Certainly a lot can happen in 7 days. Just be sure to find some time to enjoy a day off!
INSTANTEDGE Inbound Marketing Blog
Week of January 19, 2015
Adaptive Content: New Kid Aces Exams on First Try
If you think adaptive content is just some SEO trend you can wait out, you’re already behind. Learn why it’s here to stay and what you need to do to catch up. We get it. Everyone is wary of the new kid on the block. He dresses weird and he brings those funky power bars to lunch, plus he smells like a mixture of grape juice and wheat grass. –Read More
Our Favourite Articles
Week of January 19, 2015
SEO And Content: Can SEO Drive “Viral?”
I have been thinking about this question: What is the relationship between SEO and content? Content is critical for SEO but is SEO critical for content transmission? I know there is a rulebook about SEO best practices but in my experience, it doesn’t appear to make sense all the time for every piece of content. In fact, sometimes it seems it makes no difference at all. I couldn’t quite sort out this relationship between SEO and content until now. –Read More
Blending Growth Hacking and Inbound Marketing for Startup Success
For those of you who haven’t read about or experimented with growth hacking yet, it might be one of those buzzwords better left unsaid. But for thousands of entrepreneurs and startup VCs, growth hacking is the new marketing. Stories abound from successful startups like Uber, Spotify and Dollar Shave Club about how they launched with just a clever move that brought in millions of early subscribers. What’s in it for you? Spotify, for example, went viral by integrating with Facebook back in 2011. –Read More
5 Helpful Tips To Make An Enormous Impact On Social Media In 2015
There is no denying that we are currently in the golden age of social media. In 2014 alone, 8 out of 10 small to mid-size businesses (SMBs) used social media to drive business growth and three out of five said they gained new customers by doing so. If your company is business-to-business (B2B) or business-to-consumer (B2C) there are huge, inherent benefits to properly using social media. We at Social Media Beast want to help make 2015 your most social year yet. –Read More
Google Penalty Removal Tips That Really Work
Do you suspect that Google has penalized your website? The very thought of receiving Google penalty could make your stomach gripe. Yes, it is not easy to digest the fact that all your hard work, all your SEO efforts, and all the money that you have spent on improving the ranking of your website have become useless overnight. The question however is whether Google penalty the end of the tunnel or is there any light at the other end of the tunnel. –Read More
5 GIFs To Hack Productivity At Work
Around this time every year you hear people say, Its a new year, time for a new me! And youre probably sick of it right? Well what if that new you could help make your work week easier? Do Mondays sneak up on you? Do you wish you had more time during the week for yourself? Do you find yourself stressed out because things snuck up on you? Do you find yourself scrambling in the mornings to find commonly needed items? –Read More
