Millennials are a powerful consumer force, but connecting with them isn’t as hard as it seems.There’s plenty of buzz around popular marketing channels about Millennials and their impact on the digital world. And for good reason, too: Millennial populations have several key features that make them ideal for marketing segmentation.Millennials have Spending PowerAccording to Accenture, […]
Month: February 2017
The Psychology of Product Images in Ecommerce
It’s no secret that retail ecommerce is powered by images, but have you ever stopped and wondered why?Who here remembers the early days of online retail?Think back to 1995 when eBay, Amazon, and even Craigslist were still in their infancy. Things were quite a bit different than how they are today. People were still getting […]
YouTube Marketing: How to Content Market like Millionaires
To understand content marketing in the competitive world of YouTube, why not learn from the best?YouTube is a powerful force in the marketing world.
Adblock Strategies: The Marketing Struggle to Reach Consumers
In the battle against Adblock, businesses need all the help they can get.The consumer backlash against online ads is well underway.We’ve discussed proper inbound marketing in a world powered by Adblock in previous posts, but the truth is, it isn’t easy no matter how you look at it. Not every business has inbound strategies at […]
