Before you worry about selling, marketing, or your social media presence, you must first develop the content that makes everything else possible.It’s the burden of every content creator—to meet your marketing goals you must produce informative and original material.
Month: December 2015
Bad Business: Why Your Blogs Aren’t Performing Like They Should
Poor blog performance can be caused by many factors, all of which relate to a single issue—a lack of value for your readership.As hard as it is to admit, sometimes the content we pour our souls into just doesn’t perform the way it’s supposed to.
Blogging: Your Lean, Mean, Lead-Generating Machine
What’s your secret weapon for lead generation, more conversions, and improved revenue? That’s right—blogging.Blogging might be new to the content marketing game, but there’s no questioning the value it provides.Data by Hubspot showed companies that blogged 15 or more times a month saw 5 times as much traffic as companies who didn’t blog at all. […]