Nurturing leads to buy is one of the most important parts of online marketing.Getting visitors to your website will not improve your bottom line if you cannot close sales. Whether you are a B2B or B2C marketer, lead nurturing can help you close more sales after building trust with your prospects.
Month: June 2014
Using Marketing Automation to Close Your Leads
Configuring an appropriate approach to marketing automation can save you a serious amount of time.Most buyers complete roughly 75% of their purchasing decisions before they ever even engage the seller. They do this through independent research, such as reading through product reviews, and looking through online content. This means that your inbound marketing strategies take […]
