If you’re smart about your inbound marketing strategy, then you have spent a lot of your marketing resources on creating a user-friendly website that provides visitors with high quality content.If your content is good enough, and you include effective calls to action at the end of your content, then you have a good chance at capturing […]
Month: May 2014
The 5 Elements of Highly Converting Landing Pages
The landing page is the gateway through which visitors can enter your sales funnel to become leads, and ultimately customers.There is much that needs to be done on a landing page to make it convert visitors to leads. Simply setting up a landing page without having an end goal and knowing how to optimize it […]
Inbound Marketing Weekly Roundup for the Week of April 28, 2014
With all the activity going on throughout the week, who can blame if you miss a post? Certainly not us. That’s why we’ve taken the liberty and collected our weekly blogs, along with some of our favourite articles and put them all in one place for you.