Improving the web traffic to your website is important, but that added traffic isn’t worth it if you are unable to convert your visitors.Once you’ve obtained this traffic, you need to provide high quality content for your visitors to enjoy, content that is informative and helpful. The best strategy is to use a Call to […]
Month: April 2014
4 Ways You Can Boost Website Traffic with Off Page SEO
Search engine optimization, or SEO, isn’t just about improving your own website content anymore. Today, you have to look beyond that and focus on off page SEO, as well.What does that mean? It simply means that you do things “away” from your website that will give you higher page rankings in search engine results, making […]
Inbound Marketing Weekly Roundup for the Week of April 21, 2014
Now that the post Easter chocolate has dwindled away, and the end-of-season hockey banquets have dried up, it’s finally time to stick your head outside and enjoy the sunshine. Yardwork and outdoor activities can finally get started without all those other commitments getting in the way. We’ve collected our blogs as well as some of our […]
3 Reasons Why Quality Content Trumps Quantity
The old adage of Quality over Quantity gets thrown around a lot in content marketing, but does it have any merit?Odds are you’ve heard of content marketing as being a sound strategy for your inbound marketing campaign. Unfortunately, there are companies out there who view content marketing as merely a way to improve their search […]
5 Ways to Optimize Your Site for Mobile Devices and Boost Traffic
With more people than ever viewing the web from their smartphones, it’s essential to optimize your site for the best visitor experience.The mental image of Internet traffic being mostly comprised of nerdy guys hunched over their desktop computers in their parents’ basement couldn’t be more outdated. These days, billions of people use the Internet every […]
Inbound Marketing Weekly Roundup for the Week of April 14, 2014
The rat race of a shortened week has broken into the relative calm of a long weekend. Even though there’s still racing around to Grandma and Grandpa’s house, and the preparations of a large family meal to prepare for, be sure to take some time to relax. To aid in that, we’ve collected our posts […]
6 Elements to Integrate for High-Impact Web Design
Does the design of your website really have an impact on the visitors or traffic it will get?Most people take traffic generation and web design to be different online marketing activities that should be handled separately. However, the two activities intertwine and should complement each other to help you achieve your sales, branding or lead […]
Social Media Rush Hour: 5 Ways Social Networking Can Boost Traffic
How to make sense of multiple social media channels and prioritize what works to increase visitors to your company’s website and convert leads to paying customers.If there were a way to compute the average amount of time people waste on social media each year, the number would likely be staggering. But if you think social […]
Inbound Marketing Weekly Roundup for the Week of April 7, 2014
As more snow melts, the thoughts of warmth and cutting out a little early to go play a quick round of golf aren’t fantasy. That time is practically here! So while you were swimming in thought or working extra hard so the boss wouldn’t notice when you don’t come back from that “late” lunch, we’ve […]
Cutting Through the Clutter: 3 Steps to Attract Traffic to Your Blog
The one platform where you have complete control of what your audience can see is a blog.Blogging is one of the best ways of generating qualified leads for your business. It is estimated that over 70% of Canadians have access to the Internet. This means today’s consumers have more control on the information delivered to them. […]